Marketing Manager – County Meath

Marketing Manager – County Meath.

Job Summary:
This role leads all marketing for the company, across UK and Ireland, and manages the activities within the marketing department. Developing the marketing strategy for the company in line with company objectives. Co-ordinating marketing activities in co-operation with the sales and technical departments.

Key Responsibilities:
• Develop marketing strategy to achieve business growth objectives.
• Manage the marketing team, supporting, coaching and development of team members in parallel to setting measurable KPI's and targets.
• Liaising closely with the sales and technical teams to promote key products, producing content offline and online, to ensure effective communication delivery to markets.
• Develop and maintain database of contacts for each country and target with marketing materials. Utilising CRM efficiently and effectively for the business.
• Update and communicate data around market and product trends.
• Preparing training/CPD presentations in conjunction with the technical team, to include case studies, and brochures for marketing use
• Manage and lead digital and social media strategy.
• Co-ordinate events, exhibitions and tradeshow activity.
• Agency oversight and management.
• Management of marketing budget.
• Project engagement, co-ordination and implementation.
• Internal and external communication leadership.
• Support other departments as required to ensure company objectives are achieved.

Interested applicants should have:
Minimum 5 years’ experience of marketing.
Customer focused with CRM exposure.
Awareness of construction industry technology, trends and applications.
Proven ability to effect change and improvements.
Strong organisational, communication and administrative skills.
Experience of successful team leadership.
Experience of managing workflow in a timely manner.
Good multi-tasking skills and ability to work fast and to deadlines.
Highly motivated with proven ability to work on own initiative.
High attention to detail and able to cope well with pressure.
Adaptable and flexible.